Converting Clicks Into Solar Customers
Convert Solar, a NABCEP-certified solar installation company based in Virginia Beach, excels in providing personalized service across Virginia. Unlike national chains, Convert Solar prioritizes community, treating their customers as neighbors rather than numbers.
Convert Solar faced challenges in scaling their business, struggling to leverage technology and marketing effectively to surpass sales barriers. They approached Bryant Digital needing a robust marketing strategy to enhance lead generation and significantly boost revenue.
Bryant Digital crafted a multifaceted digital marketing strategy for Convert Solar, revitalizing their online presence through a revamped website, modern CRM integration, and enhanced Google Ads and SEO tactics. We also developed dynamic social media advertising and content strategies. This comprehensive approach not only streamlined internal processes but also significantly boosted Convert Solar's market reach, lead generation, and revenue, achieving a dramatic increase from $2MM to $65MM in yearly revenue within four years.
We revamped the Convert Solar website to enhance its position as a trusted expert in the field, optimized for high Google Search rankings and lead conversion.
Results
Bryant Digital's strategic overhaul for Convert Solar not only shattered their previous sales ceilings but also established a scalable model for ongoing digital marketing success, dramatically enhancing both lead flow and revenue generation.
Solar Installs
Decrease in CPL
Revenue Growth Over 3 Years
Decrease in CPA